People Management Skills Can Be Learned

Many of the managers I work with are technically brilliant in their sectors. But being an excellent salesperson or technical expert doesn't automatically give you the people-management skills needed to develop and lead a sales team.

Without the right management skills, managers can fall into the trap of micro-management, teams can become disengaged, performance can suffer and staff turnover can increase – all of which can lead to higher recruitment costs and lost sales.

My Sales Management Training focuses on the practical skills managers need to get the best from their teams. We look at communication, empathy in leadership, motivation, leadership and effective 1-to-1 coaching.

Alongside the people skills, we also explore the commercial side of sales management – including sales forecasting, pipeline management, using data to improve performance and, importantly, succession planning.

A well-managed sales team is more likely to be motivated, engaged and confident in its role – creating a supportive team culture where people can perform at their best.

Over time, this can lead to improved sales performance, better staff retention, lower recruitment and operating costs, stronger management capability and a team that is better equipped to achieve its sales targets.

• New sales managers 
• Experienced sales managers 
• Business owners and Managing Directors 
• Department managers 
• Customer-facing managers

Great sales managers do more than monitor targets. They connect business objectives with everyday behaviours, helping their teams communicate better, handle customers more confidently and achieve consistent results

Great sales managers achieve the best results when sales, marketing and leadership are working towards the same commercial objectives. Read about aligning sales and marketing strategies for the best results.